UPJ by B&b Italia

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The UP series designed in 1969 by the eclectic world famous designer Gaetano Pesce have become the most recognized of the series over the years and one of the most acclaimed icons of Italian design.
The armchair has anatomical characteristics and undeniably anthropomorphic references.
It is like a large maternal lap and brings to mind the pre-historic votive statuettes of fertility goddesses. It has something more: an accompanying ball, which serves as an ottoman bound to the body of the armchair.

Gaetano Pesce says about the project: “I told a personal story of my concept of women. Despite themselves, wombs have always been prisoners of the prejudice and fears of men.
“Along these lines, I liked the idea of giving this armchair a feminine shape with a ball and chain, the traditional image of the prisoner.” Over the years, the armchair UP5_6 has been acclaimed as an international icon with names ranging form “Big Mama” to “Blow Up”.

Covers, which have always been made of elasticated fabric, are available in many colors, along with a solution with beige and orange stripes that is inspiredly the original version produced in 1969.
B&b Italia will be launched in an unusual version designed for children aged over 3 years: UPJ.
“The new Junior version, which is identical to the original except for being smaller inside, is proposed as a designer armchair that is both comfortable and playful; its attractive shape and its bright red colour will tastefully furnish and enhance your living room and spaces dedicated to children.

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Margherita Succi
Margherita Succi
Mi presento. Sono Margherita Succi, ho 33 anni e sono l'anima pulsante di Fillyourhomewithlove. Sono laureata e specializzata in Marketing e Management internazionale con una forte passione per tutto ciò che gira intorno al design. Ecco perché amo raccontarvelo ogni singolo giorno.

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